Friendly rolling hills covered with charming little woods and rows of neatly kept vineyard embrace the city. Should the passer-by grow curious as to what nectar the slopes yield, he will not have to wonder far along the clean, tidy streets to find somewhere offering a taste. Although wine production undoubtedly lent a helping hand to form the roots of the local economy and during the Middle Ages aroused considerable interest amongst the ruling class, the town's life, name and coat of arms are the result of a stud farm.